Get a complete roadmap to creating & launching your online course

Creating an online course is intimidating - you're not sure where to start, what to teach, how to create a good learning experience, or sell the course when it's done.

You need a guide.

In this online course by Thinkific you'll learn how to confidently create, sell, and deliver great online courses to your audience on your own terms. Get expert instruction in building a learning experience that you'll be proud to offer!

By the end of this course, you'll learn how to...

  • Market research & validate your online course topic by pre-selling it

    Choose the best online course topic at the intersection of your expertise and market demand. Learn how to pre-sell your course to earn revenue BEFORE creating content to save time & money.

  • Design and build an engaging and effective online course

    Get a crash course in creating stellar learning experiences sure to transform your student's lives. Then, learn to rapidly create course content with free & low-cost workflows.

  • Consistently market and sell your online course to your ideal student

    Earn predictable revenue from your course with a strong marketing & sales strategy. Learn how to use free and paid online courses throughout your marketing funnel.

Who is the Online Education Business Masterclass for?

If this is your first time creating an online course, or you've created one already but are spinning your wheels, this masterclass is for you!

  • Experts looking to separate their time from their business growth (e.g. coaches, speakers, trainers, consultants, etc.)

  • Entrepreneurs who would like to create a premium or high-value information product & boost their revenue.

  • Creators who have built an audience around their content & are looking to build a business around their expertise.

Are you ready to get started?

Get a complete path to successfully creating and launching your online course

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What students are saying about this course...

Pamela Pierce

“Superb instructor, excellent format, great content. Learned things I didn't know each of the 6 weeks! Highly recommended.”

“Superb instructor, excellent format, great content. Learned things I didn't know each of the 6 weeks! Highly recommended.”

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Stella Woitulewicz

“This masterclass provides everything a new course developer needs to know to use the Thinkific platform to design and deliver courses at different stages of business.”

“This masterclass provides everything a new course developer needs to know to use the Thinkific platform to design and deliver courses at different stages of business.”

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SANJAY NAIK

“This was the best course I’ve taken to learn more about online course creation!”

“This was the best course I’ve taken to learn more about online course creation!”

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Tessa Saunders

“I really enjoyed this course in terms of the level of detail, the bite-sized learning the multiple examples to help embed the learning. The demonstrations on dummy websites were really helpful. The course provided lots of information on the practi...”

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“I really enjoyed this course in terms of the level of detail, the bite-sized learning the multiple examples to help embed the learning. The demonstrations on dummy websites were really helpful. The course provided lots of information on the practicalities such as links to key resources for content creation, marketing, and equipment to produce the course. The group coaching was the icing on the cake. I loved that group members were given the opportunity to implement the strategies each week and submit these to receive feedback privately or with agreement were able to use the coaching session to help others learn from the feedback. I am much more confident about creating and marketing my course having gone through the course. Thanks, Aaron!”

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Caroline Hurst

“I found the walk through of the Thinkific website helpful, the metaphor of the building a bridge to cross a river was very helpful. It's been a very motivating masterclass and has got me ready to build my first course without working to long and h...”

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“I found the walk through of the Thinkific website helpful, the metaphor of the building a bridge to cross a river was very helpful. It's been a very motivating masterclass and has got me ready to build my first course without working to long and hard. I will be building over time, not all at once. ”

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Tamara Hombrebueno

“This course gave me a great foundation for launching my online course! I'm very excited and can't wait to put all my new learnings into a course, and marketing funnel!”

“This course gave me a great foundation for launching my online course! I'm very excited and can't wait to put all my new learnings into a course, and marketing funnel!”

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Grace Onuegbu

“The course was easy to follow and I am a visual learner, so the visual how to's were helpful!”

“The course was easy to follow and I am a visual learner, so the visual how to's were helpful!”

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Aaron Morin & the Thinkific team

Learn from the team that brought you the best online course creation platform: Thinkific

Aaron Morin is the Lead Educator for Thinkific, the most trusted platform for creating and selling online courses.

Through the Thinkific training site, dozens of online courses, almost a hundred webinars, and countless coaching hours, Aaron has learned what works best for entrepreneurs leveraging Thinkific and courses to grow their online businesses.

Now he wants to help you grow yours! Aaron and the Thinkific team are waiting to take the first steps towards online course success together with you. Let's get started!

Aaron Morin

Lead Educator at Thinkific

Aaron Morin

What's inside this course...

  • 01

    Welcome to the masterclass!

    Show Content
    • Welcome! Here's what to expect...
    • How to get help from Thinkific
    • Before you get started...
  • 02

    Choosing the right topic

    Show Content
    • What to expect from this chapter
    • What is a winning topic?
    • Keyword researching your topic
    • How to do keyword research
    • Social listening & engagement for topics
    • How to do social listening & engagement for topics
    • Talking to your following about your topic
    • Competitor research for topics
    • How to do competitor research for your topic
    • Course Topics - Check your learning!
  • 03

    Pre-selling your course topic

    Show Content
    • What to expect from this chapter
    • Quick Survey #1 (Topics)
    • What is pre-selling?
    • Turning your topic into an offer
    • Setting goals & prices for a pre-sell
    • Choosing a payment processor
    • Building a pre-sell landing page
    • How to pre-sell in Thinkific
    • Marketing your pre-sell
    • Pre-sell Swipe Copy
    • Pre-selling - Check your learning!
  • 04

    Creating a student experience

    Show Content
    • What to expect from this chapter
    • Quick Survey #2 (Pre-selling)
    • Why good student experiences matter
    • Mapping your learning journey
    • What are lessons vs. learning supports
    • How to structure your modules
    • Choosing a teaching style
    • Creating content for courses
    • How to rapidly create course content
    • How to create a course in Thinkific
    • How to optimize for student success
    • Download content creation resources
    • Content creation: Check your learning!
  • 05

    Marketing & selling courses

    Show Content
    • What to expect from this chapter
    • Quick Survey #3 (Content)
    • Create journeys, not launches
    • What a marketing funnel looks like
    • How to create a marketing funnel
    • Example marketing funnels that work
    • How to use free courses in your marketing funnel
    • How to use paid courses in your marketing funnel
    • How to drive traffic to your course
    • How to find success with online courses
    • 7 day course launch swipe copy
    • Marketing & sales - Check your learning!
  • 06

    Your next steps

    Show Content
    • Congratulations!
    • Quick Survey #4 (Marketing & Selling)
    • What to do next...

Create your online course with confidence

Start the Online Education Business Masterclass and get step-by-step instructions for teaching online with Thinkific

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